Websites
SMRG
An English-language corporate website for SMRG (Strategic Market Representation Group), which acts as an outsourced country office in Georgia for international brands. WebStrategy built a polished B2B site that explains the service model, the benefits and how the partnership works.
The brief
SMRG helps international companies enter and grow in the Georgian market: market research, distributor monitoring, control of commercial terms and regular reporting. Its audience is brand managers and executives abroad, so the site had to read like a serious international consultancy.
Structure and design
The navigation answers a decision-maker's questions in order: services, why SMRG, how it works, and a gold Get in touch button. A deep navy palette and a photo of a meeting room overlooking Tbilisi communicate local presence with international standards. Copy is in English, written for a B2B audience.
Features on the live site
- Service overview: market entry strategy, research, distributor oversight and reporting
- "Why SMRG" section explaining the outsourced representation model
- "How it works" process section
- Contact call to action throughout
- Responsive layout for desktop and mobile
What WebStrategy delivered
We handled the UX and UI design, structured the service story for an international audience and built the responsive site with search-friendly pages.
Targeting clients abroad? See our corporate website development service or start a project with us.
